Featured Blog

The Green Claims Code and How it Affects Marketers

As businesses across most sectors see the marketing benefits of appearing environmentally responsible ([57% of UK consumers are willing to pay more for ‘environmentally friendly’

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Featured Blog

Creativity Shouldn’t be a Burden

In other words, adapting your personality to be more likeable to those you are around.
To ‘fit in’, we have to be different. To be different, we have to be creative in almost everything we do.

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Featured Blog

How Consumers Choose Which Influencers to Follow

There are thousands of influencers for us to choose which ones we want to follow. They take the form of lifestyle bloggers, foodie-grammers, #fitspiration and gym-goers… the list is endless. Yet, we all find ourselves staying truly loyal to a few key influencers in our social feeds.

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