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Cause Marketing: A Complete Guide

The digital revolution has had far reaching effects on the consumer. Improved access to information, broadening of choice and the ability to share reviews has put customers more in charge of their relationship with brands than ever before.

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Featured Blog

Marketing During A Recession: What To Keep And What To Cut

Consumers are cutting back. In a 2022 [**survey**](https://home.kpmg/uk/en/home/media/press-releases/2022/04/survey-highlights-impact-of-rising-cost-of-living-on-consumer-spending.html), KPMG found that one third of respondents have had to spend savings in order to meet the higher cost of living.

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Featured Blog

This Blog is Bollocks

Yes, you can do things to help the flow of your creativity. But when it’s not there, it’s just not there. Try the fun activities, regular breaks and routines. However, all these have the same thing in common, and I believe, a matter of opinion, that this is what truly enhances our creativity. Each of the above is designed to make you calmer, happier and more positive.

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Inside The Industry: Beauty Industry Consumer Trends for 2025

Inside The Industry: Beauty Industry Consumer Trends for 2025

I Got a Text! SMS vs Email Marketing

I Got a Text! SMS vs Email Marketing

The End of Universal Analytics: How To Download Your Data

The End of Universal Analytics: How To Download Your Data

Activism: The Power of Purpose Led Brands

Activism: The Power of Purpose Led Brands

Why Ethical Practices are Crucial for Brand Trust

Why Ethical Practices are Crucial for Brand Trust

Unpacking Community Impact: Business as a Force for Good

Unpacking Community Impact: Business as a Force for Good

Sustainable Innovation: The Brands Behind the Change

Sustainable Innovation: The Brands Behind the Change

How to Drive Brand Loyalty in 2024

How to Drive Brand Loyalty in 2024

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Top 5 Marketing Trends for 2024

Top 5 Marketing Trends for 2024

Optimise Your Christmas Email Marketing Strategy

Optimise Your Christmas Email Marketing Strategy

TikTok is the King of Social Commerce But What Does This Mean for Sustainability?

TikTok is the King of Social Commerce But What Does This Mean for Sustainability?

Spotify as a Social Media

Spotify as a Social Media

Inside The Industry: Consumer Travel Trends

Inside The Industry: Consumer Travel Trends

The Evolution of UGC

The Evolution of UGC

How to Choose a Green Web Host (Five Top Tips)

How to Choose a Green Web Host (Five Top Tips)

Social Media Content in 2024: What Works and What Doesn’t

Social Media Content in 2024: What Works and What Doesn’t

How To Find The Right Kind of Digital Ad For Your Marketing Campaign

How To Find The Right Kind of Digital Ad For Your Marketing Campaign

Digital Marketing Has A Carbon Footprint: Here’s How To Reduce It

Digital Marketing Has A Carbon Footprint: Here’s How To Reduce It

Marketing to Gen Z: The Ultimate Ethical Consumer

Marketing to Gen Z: The Ultimate Ethical Consumer

Inside The Industry: Food and Beverage Consumer Trends for 2023

Inside The Industry: Food and Beverage Consumer Trends for 2023

How UI/UX Can Increase Your Revenue

How UI/UX Can Increase Your Revenue

Check out some other blogs

How to Enhance Wellbeing in a Small Business

Internet Pollution: How the Internet Affects the Environment

Optimise Your Christmas Email Marketing Strategy

Spotify as a Social Media

What is a Personal Brand?

Cause Marketing: A Complete Guide

Marketing During A Recession: What To Keep And What To Cut

What Social Factors Affect Consumer Buying Behaviour?

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