Production
Animation has the power to whisk us off to realms far-removed from our own reality, where imagination is unbounded and anything is possible.
A cap wearing monkey with a penchant for breakfast cereal, a man made entirely of tyres, a community of toys that walk and talk but only when their owner is not watching.
If the latter got you all misty-eyed remembering that one scene, you know, that big ol’ lump you had in your throat when Woody wistfully says “So long, partner” as Andy drives off into the sunset… Then you know first-hand how emotive animation can be. *Sniff*
The short and sweet approach of animation can deliver a lot of information in a relatively short time frame. It does this by utilising descriptive and imaginative imagery alongside auditory cues such as music and voice-overs in order to enhance the visual learning experience. Research has found that 65 percent of the general population are visual learners, meaning they are more likely to retain information that they have seen.
Animation creates an immersive experience for the audience, evoking powerful emotional responses and associations. Emotion influences our choices and is inherently linked with consumer behaviour; animation allows you to converse intimately with your audience in unique and compelling ways.
Once these preliminary steps have been established, it’s time to move onto the exciting stage of creating your animation. Throughout each process, we will work closely with you to ensure everything we’re doing manifests the vision you have for your brand.
Finally, when the project is completed, we will present to you the final product, alongside an open discussion for you to highlight any thoughts you may have, or even suggestions for tweaks and alterations. Our goal is to always showcase your brand at its very best.
Animation has an innate ability to convey detailed processes and complex information in ways the viewer can easily grasp. The dynamic nature of animation is the perfect tool for creative storytelling. Californian team collaboration software company Slack created a light-hearted, visually striking and humorous animation that conveyed very effectively the benefits of their software without using a single technical phrase, in fact no words were used at all.
Instead, the colourful and playful characters move through their world communicating only with three simple symbols displayed in speech bubbles. The animation makes it clear to anyone, regardless of what language they speak, that this software gives you the ability to easily converse and share important information within your professional network. Whilst Slack’s software is no doubt complex, the cartoonish and childlike style of the animation says to its audience the product is uncomplicated and user-friendly.
“Working with ONQOR was an absolute pleasure. The team helped us to develop and deliver high-quality, entertaining, and value-driven content that perfectly positioned Avallen where we wanted to be. ONQOR felt like an extension of our own team; they were very reliable, they went above and beyond to ensure that everything aligned with our goals and vision. It was important for us at Avallen to work with people that care about people and planet as much as we do!”
Stephanie Jordan, Co-Founder
“We commissioned ONQOR to build and design our website. Joe and his team went above and beyond throughout the whole process, meeting regularly to creatively collaborate in order to realise our shared vision. It’s been an incredibly positive experience, learning a lot about website design and SEO along the way. We have already recommended ONQOR to people in our network and would recommend their services to any company looking to build a new website with a high emphasis on SEO.”
Nick Forster, Co-Founder
“ONQOR has been providing us with a variety of marketing and technology services since 2016 when we first instructed them to develop our main company website. Since then, they have produced photography, videography, animations, web portals, social media content, and print design, print production, brand messaging and much more for us during one of our highest growth periods in our company history. We now use ONQOR for all the companies in our group for marketing and technology solutions, and would recommend them to anyone looking for an effective marketing and business solutions partner with a personal service.”
David Hamblin, Financial Director
“ONQOR provided us with development work to integrate an API into a financial modelling software, enabling us to produce financial forecasts for our clients, handling sensitive financial data. We were thoroughly impressed with the quality of work, and the effort the team put into the project to see it to completion. It is rare that you come across software developers who will not only push the project to completion, but also make practical suggestions to improve the integration or process. We intend to use ONQOR in the future and would be happy to recommend them to anyone requiring development services.”
Stephen Hambling, Founder
“As an all-round third-party marketing solution, offering task management of graphic design, social media, CRM, digital advertising and more, ONQOR is a great one-stop-shop for many of the marketing needs of a hospitality business. ONQOR quickly understood our brand identity and target audience, and the team was quick to adjust to our changing needs. The team at ONQOR is filled with people with a breadth of talent and capability. Everyone with whom we engaged was positive and constructive in their approach towards the work that we were executing. I would certainly use ONQOR’s services again in the future, and I would encourage others in the sector (and beyond) to consider if ONQOR may be of use to their respective businesses.”
Tom Foulser, Managing Director